About
Berk Marketing
What We Do
At Berk Marketing, we’re dedicated to amplifying your brand’s voice through strategic radio and TV advertising. Unlike agencies tied to specific stations, we prioritize your success, ensuring your campaigns are both effective and efficient.
With decades of experience in direct-response advertising, we offer comprehensive services, including media planning, scriptwriting, production, and analytics. Our expertise spans radio, TV, outdoor, and internet marketing, allowing us to craft campaigns that drive results.
Meet The Team
Our team is the heart of our success. Each member brings a wealth of experience and a passion for delivering exceptional advertising solutions.
Peter Berk
Founder & President
With over 33 years in the radio business, you could say that radio is in Peter’s blood at this point. Having been an on-air personality, an account exec, a sales manager, and everything you could think of in between, Peter knows the radio business inside and out.
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His goal in partnering with his clients today is to use his wealth of experience to ensure that his clients are receiving the best rates in the most effective venues for their advertising campaigns.
Peter began his career in 1978 as a disc jockey at a California college station. His first professional DJ spot was on KCHS AM in Truth or Consequences, NM (Yes, there really is a Truth or Consequences, NM). After a stint in Wyoming as an account executive for local KEVA AM, Peter moved back to California and worked for a group of radio stations in San Luis Obispo.
Within a short time, Peter found himself in the major Los Angeles markets as a sales manager of one of the largest stations at the time, KABC/KMPC. It was in this position that Peter was able to implement many revolutionary advertising concepts that developed into strong direct response vehicles for his clients. In the early 1980’s, the Radio Advertising Bureau recognized Peter with its prestigious “Certified Radio Marketing Consultant” accreditation.
Since 1999, Peter has been working hard to build lasting partnerships with his clients and to help their direct marketing campaigns succeed. He brings his years of experience in the field to bear in order to help his clients get the most out of their advertising efforts.
If you’ve been in touch with Peter, or with Berk Marketing, you already know that phone calls and emails are returned promptly (usually within minutes). Contact Peter today and see what he can do for your business.
Nancy Berk & Wally
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Wally Berk is a Soft Coated Wheaten Terrier in charge of corporate fitness. Wally loves long walks with lots of trees and fire hydrants. wally@berkmarketing.com
Jenn Berk
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While studying Marketing at Cuesta College, Mira Costa College, and CSU San Marcos, Jenn interned doing sales, marketing, and promotions for K-JUG radio in San Luis Obispo, and CBS Radio in San Diego. She also worked as a marketing host, helping plan and host social events for concerts, night clubs, special events, and smaller local events, primarily using Social Media.
She ultimately found herself in a position to capitalize on her marketing talents with Berk Marketing and has become an expert in helping her clients implement strategies that work. It probably helps that her father is a marketing guru, Peter Berk, who has cracked the code to generate ROI with Radio & TV advertising.
Jenn has been with Berk Marketing since 2015. Growing up, Jenn was an all-star athlete in softball, tennis, water polo, soccer, and surfing. She ultimately became more passionate about snowboarding and fitness. Jenn has always loved animals. In her spare time, you can find Jenn zipping down the slopes of Big Bear, Mammoth or Tahoe, working out at the gym, and volunteering to save her furry friends.
Meet Our Advisors
Our advisors, seasoned experts in remnant advertising, enhance our team's innovative solutions with their deep industry knowledge and strategic insights.
Tim Hackett
Bruce Barker
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Bruce entered the world of voiceover and production when he was just a freshman in High School, working in small-town radio in Western Alaska. In 1987 he followed the sun, and began performing numerous on-air and behind-the-scenes functions at a variety of Southern California radio stations.
By the late 1990s, Bruce was moving heavily into voiceovers for television and eventually broke away from “corporate radio” to devote his full-time energies to voice work and commercial production.
His company, RightAfterThis.com, produces everything from internet TV shows to live radio broadcasts, audiobooks to TV documentaries, all from a five-studio complex in North Hollywood, CA. Bruce can be heard nationally on commercials for Pacific Life Insurance, Pro Flowers, Sony Playstation, and more; he’s the voice of Speed Channel’s “Pinks All Out”; presently has fifty-or-so local radio and TV commercials airing; and on those rare downtimes you’ll likely find him tinkering under the hood of a late-‘50s Ford.
Book a Free Consultation
Ready to amplify your reach with cost-effective remnant advertising? Fill out our contact form to Get Started today!