Satellite TV
Advertising Services
The Satellite TV Audience
of TV Ad campaigns result in a profitable return.
of U.S. households subscribed to Satellite TV.
of U.S. adults consider TV advertising the most trustworthy channel, tying with print ads.
The Berk Marketing Difference
Berk Marketing places millions of dollars in radio ad spots throughout the country and our media buyers are constantly negotiating radio ad costs so that we can offer our clients the lowest radio ad rates possible.
We give our clients access to proven and affordable national network exposure through Sirius/XM Satellite radio, and other national radio networks that provide powerful and responsive targeted radio advertising campaigns.
Media
Buying
Buying
Target your ideal audience and time ad spots when they are most likely to be tuned in to hear your message.
Full
Production
Production
Our team professionally produces your radio or TV spot including scripting, voiceover work and editing.
Response
Tracking
Tracking
Monitor all of your advertising so that you can measure their effectiveness and track your ROI.
Our Clients Love Us
"Our company, Term Provider, began working with Berk Marketing in 2011. Around that time, we also decided to feature BIG LOU as our lead agent. With the expertise and creative support of Berk Marketing, we developed a variety of scripts and radio spots centered around Big Lou. Today, our BIG LOU campaign is one of the most recognized ads on SIRIUS XM and pretty much any radio station in America. A testament to the collaboration and success we’ve achieved together. A big thank you from the entire team at BIG LOU!"
Why Berk Marketing
We have been in the radio business for over 35 Years.
We have an extensive network with the nation’s leading broadcast companies.
We are Radio Marketing Consultant Certified by the Radio Advertising Bureau.
Uncover the Power of Remnant Advertising
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Why Satellite TV Advertising
Understanding Satellite TV Advertising
Satellite TV has revolutionized the way content is delivered, providing access to a vast array of channels and programming. This medium allows advertisers to reach audiences in both urban and remote areas, ensuring comprehensive coverage. With over 34 million subscribers combined from major providers like DirecTV and Dish Network, satellite TV presents a substantial platform for advertising.
After many providers have come and gone and merged over the years, the business has boiled down to two major companies: DirecTV, with just over 20 million subscribers; and Dish Network, with about 14 million customers. Each offers over 500 channels, including all the major networks but also lots of specialized ones, together covering every entertainment niche imaginable.
One category that used to be missing from the Satellite TV lineup: local shows produced by your city’s broadcast station, like the 11 O’Clock News. But over time, both DirecTV and DishNet have begun offering so-called “local-into-local” service in virtually all markets that allows their subscribers to see local programming like morning shows and news.
What does this all mean for advertisers? Well, Satellite TV advertising is yet another way to get your message in front of the people who are most likely to buy your product or service. And the prices are competitive because, well, they have to be for the Satellite firms to get their share of the ad revenue pie.
Like other forms of TV advertising, marketers on Satellite TV can show their ads to the whole country (national network) or just to the viewers in a particular area (local spot). You can buy individual channels, but the most cost-effective way to use Satellite TV is to run on the “bundles” or “clusters” of channels they have put together, which target groups of somewhat like-minded people. For example, the Lifestyle Cluster includes channels like HGTV, Travel, Food Network and A&E, and is aimed mostly at upscale moms.
But let’s not get too granular here. Suffice it to say that Berk Marketing can help you decide if Satellite TV should be part of your marketing mix, and how you should go about it, including writing and producing your commercial! Just give us a call at 866-747-4707 or get a fast response to an email at results@BerkMarketing.com.